Retention
Keep your best
customers engaged
Churn doesn't happen overnight. Lunogram helps you spot the early warning signs and act before it's too late.
Why customers quietly leave
Most SaaS teams only notice churn when it's already happened — when a customer cancels or their subscription lapses. By then, it's too late. The disengagement started weeks or months earlier, and no one was watching.
Gradual disengagement
Usage drops over weeks, but no one notices until the cancellation hits.
Unused features
Customers paying for features they don't know exist or haven't adopted.
No early warning
No system to flag at-risk accounts before they reach the point of no return.
How Lunogram helps
Proactive retention, not reactive damage control
Build behavioral segments
Create dynamic segments for "at-risk" users based on declining login frequency, feature usage, or support ticket patterns. These segments update in real-time as behavior changes.
Trigger proactive outreach
When a user enters your "at-risk" segment, automatically kick off a retention journey. Share feature tips they haven't discovered, offer a call with your team, or surface relevant content.
Surface underused value
Identify features a customer hasn't adopted and send targeted campaigns highlighting how those features solve their specific problems. Turn passive users into power users.
Target entire accounts
For B2B, Lunogram's organization-level targeting lets you message entire teams. If adoption is low across an account, engage the champion, the admin, or the whole team with relevant content.
Example: Churn prevention flow
Send "Welcome back" email + new features digest
Send push notification + offer a call with the team
Stop churn before it starts
Build retention workflows that respond to real behavior. Get started in minutes with Lunogram Cloud.